11/27 [14:55-15:45]
One Day PASS(11/27)
Full Conference PASS
PA3 How Adtech Companies Face Affiliates
"Are you familiar with fake advertising and ad fraud issues?
One of the major issues that must be resolved in the recent Internet advertising market is the Internet advertising fraud problem, which has been steadily increasing and is expected to cause damage of several hundred billion yen.
In this session, we will introduce cases related to actual problems and risks associated with advertisers and the media. "
